Category Manager Healthcare

Profile

What We’re Looking For:

We are seeking people who are learner-focused, outcomes-driven and share our passion for transforming education.

The Content Strategy team is looking for a Category Manager for the Healthcare vertical to join our Cambridge-based team. This team develops strategic insights to further the company's global learning content efforts, with a specific focus on market analysis and category strategy, acquisition planning and performance.

The Category Management team has the unique opportunity to help shape online education in their vertical and prepare learners for successful careers. Working closely with a cross functional team, they will be seen as the subject matter expert in their content category at edX, and will lead the definition and execution of the Healthcare vertical strategy and contribute to the vertical’s growth and overall performance.

Responsibilities Include, But Are Not Limited To:

Working with a cross-functional team, refine and execute edX’s Healthcare content strategy that aligns the overall content and product strategies, which includes:

developing a comprehensive understanding of learners/industry’s knowledge and career skills needs, now and in the future,

developing content roadmaps and acquisition strategies, and

identifying emerging trends and platform needs, in the near and long term

Identify the ideal Healthcare content catalog and product mix to propel learners along their career path and unlock their potential

Conduct market research (at the desk and in the field), understand and track relevant labor market and employment trends as well as obtain insight into competitive educational and skill building offerings

Advise and consult with edX’s partners regarding content development opportunities in the Healthcare category

Collaborate with cross functional teams analyzing the vertical’s performance to determine areas of improvement and optimization, and define and execute plans to capitalize on them

Provide operational and management reporting on your vertical’s trends

Lead the analyses and preparation of supporting materials for partner management and strategic partnership teams’ content acquisition efforts

Evangelize innovative online educational strategies and new market opportunities in Healthcare with key internal and external stakeholders

Things That Should Be In Your Background:

3 years of experience in professional services consulting, digital content strategy or business development; experience working with higher ed customers a plus

Results oriented professional with a history of success and increasing responsibilities

Proven track record of working cross-functionally to achieve goals, leading initiatives and succeeding in a team environment

Possess a highly analytical mindset

Ability to thrive and succeed in a fast-paced, highly-demanding environment in which complex analysis and modeling is required

Excellent communication skills and a desire to collaborate closely with others, both internally and externally

Capacity for developing persuasive presentations for executive audiences marshalling data and narrative that contribute to new content acquisition efforts

Position may require ~20% travel

Other Attributes That Will Help You In This Role:

Educational and/or professional experience working and learning in the field of

Healthcare

Experience with Tableau, Salesforce and labor market data sources (e.g. EMSI/Burning Glass) - or demonstrated ability to quickly get up to speed

Market research on an international level

How You Will Grow:

Be part of a highly talented, collaborative, and practical content strategy team that is always teaching and learning from each other

Collaborate cross-functionally and with senior leadership on some of edX's highest visibility initiatives

Focus your energy on business impact, honing your ability to use market analysis to create quantifiable value for the organization

Play a key role in developing a content portfolio that helps learners unlock their potential and which leads to tangible outcomes in their lives

Dedicate your time at work to furthering the important social mission of access to higher education

About 2U Inc. (NASDAQ: TWOU)

2U is comprised of 3 lines of business: Graduate Degree Programs, Short Course, and Boot Camps. Going beyond traditional learning management systems, we use tech, people, and data to help top universities and enterprise organizations transform in the digital era—and eliminate the back row in higher ed. We support lifelong learning which means thinking beyond a single degree. It means finding ways for students to gain the skills they need to change careers, evolve their expertise, and meet the challenges of the changing world head-on. We help our partners fill those needs—developing new digital education technologies and offerings capable of supporting students at different points in their lives. Whether they need a simple refresher, to learn something new, or to change their career trajectories completely, our partners are there to help them succeed. Together with our partners, 2U has positively transformed the lives of more than 275,000 students and lifelong learners.

2U Diversity and Inclusion Statement

At 2U, we are committed to creating and sustaining a culture that embodies diverse walks of life, ideas, genders, ages, races, cultures, sexual orientations, abilities and other unique qualities of our employees. We strive to offer a workplace where every employee feels empowered by the ways in which we are different, as well as the ways in which we are the same.

Benefits & Culture

Working at 2U means working with individuals that are passionate and mission driven. We collaborate on tough problems to deliver the best outcomes for our partners, students, and each other. You will find team members working together in our open office spaces, gathered in the kitchen grabbing a snack, or taking a break in our game rooms.

2U offers a comprehensive benefits package:

Medical, dental, and vision coverage

Life insurance, disability and 401(k)

Unlimited snacks and drinks

Generous paid leave policies including unlimited PTO

Additional time off benefits include: volunteer days, parental leave, and a company-wide winter break

In Colorado, the anticipated base salary for this role is $95,000 with potential bonus eligibility. Note: The final compensation for this position may consider factors including the geographic location where the work is performed (candidate’s assigned office) and prior work experience of the candidate.

To learn more, visit 2U.com. #NoBackRow

Note: The above statements are intended to describe the general nature and level of work performed by individuals assigned to this position, and are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required. All employees may be required to perform duties outside of their normal responsibilities from time to time, as needed.

2U is an equal opportunity employer that does not discriminate against applicants or employees and ensures equal employment opportunity for all persons regardless of their race, creed, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, marital status, disability, citizenship, military or veterans’ status, or any other classifications protected by applicable federal, state or local laws. 2U’s equal opportunity policy applies to all terms and conditions of employment, including but not limited to recruiting, hiring, training, promotion, job benefits and pay.

Company info

2U, Inc
Website : http://2u.com